Lifecycle Marketing Manager
Description
Lifecycle Marketing Manager at ZyG responsible for building and developing the company's CRM system and retention infrastructure from the ground up, with full management of customer journeys and retention programs across multiple communication channels. In this role, you will design segmentation frameworks and automation flows, translate data insights into inputs that feed the company's AI Lifecycle Agent, and manage critical KPIs such as LTV and repeat purchase rates. Required: 3+ years of experience in CRM marketing or retention in a D2C eCommerce environment, strong analytical thinking, strategic thinking in building systems, and the ability to work at the intersection of execution and architecture in collaboration with Product, Data, and Engineering teams. Location: Tel Aviv · Full-time · Department: Lifecycle To apply: On the company website, via the button below
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Location
Tel Aviv
Lifecycle Marketing Manager
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